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Search Engine Optimization Articles

Browse through Pressable’s search engine optimization articles and blog posts to learn how you can best rank your WordPress content in search.

Search Engine Optimization

7 Places to Include SEO Keywords on Your Website

Earning high search rankings for your website requires the use of search engine optimization, and in particular, SEO keywords. Also known as target keywords, these words and phrases are the words you want to rank…

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Search Engine Optimization

The Extra ‘E’ in E-E-A-T

Google wants the people creating content to have experience in the area they’re writing about, and it updated the E-E-A-T formula to reflect this new standard. Google issued one of its most critical updates for…

Two woman standing working, one monitoring on laptop, holding phone and the other checking on notebook
Search Engine Optimization

SEO with WordPress: Why It Matters

It doesn’t matter how great your website is if customers can’t find it. That’s why SEO with WordPress is critical.  You wouldn’t open a restaurant or retail store without putting signs out front to let…

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Search Engine Optimization

Benefits of Using Schema for WordPress

If you’ve ever asked, “What am I looking at?” when wandering through an art museum, you know that sometimes it helps to have additional context. Humans aren’t the only ones who need a little extra…

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Search Engine Optimization

Using Breadcrumb Schema to Optimize Your Website

Breadcrumbs aren’t always as helpful as you want them to be – just ask Hansel and Gretel about the birds. However, when it comes to your website, you’ll want to use breadcrumb schema to get…

Common WordPress SEO Mistakes
Search Engine Optimization

20 Common WordPress SEO Mistakes to Avoid

The importance of search engine optimization (SEO) for any business, big or small, needs no introduction. And when it comes to SEO, WordPress is an excellent CMS choice out of the box. Not to mention…

SEO-Ranking
Search Engine Optimization

The Comprehensive Guide to SEO: How to Rank On Google in 2022

To rank on Google in 2022, you’ll need to follow these comprehensive search engine optimization (SEO) tips. By optimizing your website and improving your content, you can make sure that you’re seen first by potential…

SEO Plugin
Search Engine Optimization

10 SEO Plugins and Tools for WordPress

Many WordPress website owners often wonder which SEO (search engine optimization) plugins and tools they should be using to help maximize organic traffic to their site. That’s because search engines like Google are still the…

Mobile first indexing
Search Engine Optimization

Mobile Search Engine Optimization (SEO): How to Optimize Your WordPress Website for Mobile-First Indexing

Quick question: is your WordPress website optimized for mobile-first indexing?  Google no longer ranks websites primarily based on their desktop performance. Instead, the search engine giant now prioritizes their mobile performance when ranking sites. This…

Search Engine Optimization

How to Recover Your Website’s Search Rankings After a Google Algorithm Update

Has your site fallen off the search engine results page? Your site’s ranking drops and rises according to the algorithm of the search engine being used. A sudden and extreme loss on the Google Search…

Search Engine Optimization

7 Mistakes to Avoid When Using Canonical Tags on Your WordPress Website

As a professional WordPress designer or developer, you need to be thinking ahead as you build sites for your clients. And, one of those things you need to keep an eye out for is duplicate…

Search Engine Optimization

JavaScript Search Engine Optimization (SEO): How to Optimize JavaScript Pages for Search Engines

Hypertext markup language (HTML) isn’t the only type of code used to develop websites. While all websites contain HTML, many of them contain JavaScript as well. A report by W3Techs found that at least some…

wordpress custom meta tags
Search Engine Optimization

How to Create Custom Meta Tags for a WordPress Website

Are you trying to create custom meta tags for a WordPress website? Custom meta tags are an essential part of an effective search engine optimization (SEO) strategy. Upon discovering them, search engines will use them…

Search Engine Optimization

How to Optimize a Website for Voice Search: An in-Depth Guide (2021)

As time goes on, voice search will become more and more important for businesses to capitalize on. Otherwise, they miss out on a large segment of their audience and the opportunity to drastically increase their…

Search Engine Optimization

How to Use Keyword Mapping to Improve SEO

It’s hard to believe, but in 2019 4.4 million blog posts were published each day. As a business owner, that number can be overwhelming. How can you expect to stand out with so much content being published?…

Search Engine Optimization

Website Hosting and SEO: What’s the Connection (and Why It’s Important)

If you want to generate the most traffic possible to your website, you’ll need to prioritize your company’s SEO efforts. Although many entrepreneurs tend to stop here, you should also take your website hosting into consideration….

how to boost your wordpress SEO
Search Engine Optimization

How to Boost Your WordPress SEO

It’s no secret that incorporating proper SEO is essential to optimize your company’s success online. After all, even the greatest content is largely irrelevant if nobody can find it. WordPress is one of the most popular…

Person looking at SEO score
Search Engine Optimization

Yoast SEO – What It Does and What It Doesn’t

There are tons of things you need to do to be seen online these days–but great ads, digital tracking, and retargeting can only get you so far. For people to really be able to find…

SEO Keywords ranking content
Search Engine Optimization

Using Technical and Marketing SEO Strategies

We’re fortunate enough to live in a time where SEO strategies have non-technical elements. Believe it or not, SEO used to be even more complicated, and if you didn’t know how to code, you wouldn’t…

Person holding phone with backlinks on the screen.
Search Engine Optimization

Strategies for Getting Backlinks to a Brand New Website (Part 1)

Backlinks serve as a backbone for any website. They have acted as integral parts of online marketing for a long time now. They help to improve the traffic, ranking, and credibility of your WordPress website….

Woman thinking about how to improve her agency's SEO capabilities.
Running a WordPress Business

SEO Should be FOM for Freelancers and Design Agencies – Part 2

In WordPress world today, every web developer, designer and marketer is looking to get into the SEO game. But, where should you even start? With so many tools and tips out there, it can be…